Article by Buy Bell: Peppa Pig, face painting and manicures were the order of the day, as independent Billericay businesses hosted a series of special events to encourage shoppers into the area.
Clare Gale, of Nature's Table, was just one shop owner in The Walk, which is off the High Street, to provide children on their Easter holidays with useful services, such as free allergy tests.
Having come up with the idea herself, Clare, who runs the health food shop, was pleased to put on the two-day event last week.
[quote width="auto" align="none" border="#0066cc" color="#0066cc" title="Quoted by Clare"]I came up with the plan and the six businesses here have all had special offers on. Giving local people the chance to pop in and talk to a healthcare specialist is important for people to have an understanding of how the natural world may hold the answers to many health concerns. I see many different people with a whole host of health conditions and solutions are often found where many others have failed.[/quote]
The event, which took place on Tuesday, March 31 and Wednesday, April 1, saw Clare dress up as Peppa Pig while the children also went on a treasure hunt.
Lorna Tissier, of Mayflower Travel, was pleased to welcome some extra people into the holiday booking office.
[quote width="auto" align="none" border="#0066cc" color="#0066cc" title="Quoted by Clare"]We had a fair few more people than usual come in. We had a couple of enquiries. One person came in and wanted to go on holiday to Australia and we gave out business cards.[/quote]
With children on their Easter break from school, young girls were given the opportunity to be given manicures while the travel shop gave out goodie bags.
[quote width="auto" align="none" border="#0066cc" color="#0066cc" title="Quoted by Lorna"]We were giving out goodie bags for the children and sweets. There was a competition to go into all of the shops in The Walk on a small treasure hunt and they came in here to get their prize. One girl, who was only four years old, came in here showing off their nails that had just had done.[/quote]
Paloma Curran, who works at the Silk Lounge Nail Bar, noticed the roles had reversed, as mothers sat about waiting for their daughter's manicures to be completed.
[quote width="auto" align="none" border="#0066cc" color="#0066cc" title="Quoted by Paloma"]We had quite a few little girls getting their nails done. We have quite a few younger girls come in with their mums. The little girls come in with their mums and the mums end up waiting for them to finish having them done.[/quote]